Bold presentation attracts who you want to attract.

Great copywriting is a heady mix of art and science. Creativity, a sense of style and telling the story effectively are the components of art in the formula. Conducting testing, quantifying metrics and having a grasp of organizational and individual behavior make up the science in the equation. My MBA from Georgia State (Go Panthers...)  taught me to flex my critical thinking skills and helped me understand marketing philosophies and strategies comprehensively.  

Theory is essential, but without action it's pointless. Working in the film industry for over a decade, I learned how to write for many types of audiences. 

I crafted essential messaging for studio heads, producers, film festivals, C-suite captains, and entertainment industry publications. The key is researching who these groups are, what they want, and why they want it.

As an experienced copywriter, I know what audiences my clients need to attract, how to craft persuasive prose, and how to write copy that converts viewers into buyers.

My writing grabs attention, builds urgency, and influences decision-making.

I'll help you message more effectively through brand voice enhancement, audience targeting and message optimization.

I look forward to helping you land and keep the clients and customer base that will elevate your business to where you need it to be.

Making that first impression

Like a winning headshot, the right copy makes a killer first impression. I strive to make your brand irresistible and help you develop a loyal client and customer base.

If you're seeking a powerful new website, an email marketing copy that builds and retains your audience, social media copywriting, or an eye-catching direct mail piece that gets taped to the refrigerator instead of tossed into the trash, I have the skills and the strategies to lift up your business and transforms leads into valued clients.

Whatever your strategy is, I'm ready to help. I'll assist by writing compelling and effective copy that people connect with, cementing your connection with your customer base, and moving your business from an unknown to a brand they trust.